Today, Adobe broke the news that it will discontinue and replace their traditional software version of Creative Suite with the cloud-based version released last year, Creative Cloud. According to Adobe, Creative Cloud has quickly become the preferred version with its customers, allowing them a sense of flexibility with a monthly subscription model. For Adobe, this new model has revealed telling information regarding their customer's buying preferences - when given the option, the ability to purchase on an "as needed" basis at a lower cost is favorable, the same is true of Genuitec customers.
A decade has gone by since Genuitec launched it's first version of MyEclipse. Over the course of time, we have expanded our products and services but we've held true to our belief that subscription models make the happiest customers. We believe that customer's should not be forced into paying exorbitant costs for "lifetime" access to software that often change offerings, become obsolete, or stop being relevant for their business needs. Thus, we adopted a yearly subscription model wherein our customer's have the option to renew each year or explore other avenues.
In addition, they can upgrade or downgrade tiers and increase or decrease seat counts, with no penalty. In turn, what we've seen is a great customer-base who thoroughly enjoys the flexibility we offer by this low-cost annual subscription model, not to mention it creates a steady income flow for Genuitec.
At Adobe's annual Max Conference, Adobe spokesman, Scott Morris said "the move to a subscription system would free the company from its traditional 18 to 24-month upgrade cycle." Beginning in June, Adobe will only be releasing updates/improvements as they become available.
Wow, that sounds familiar! Right, MyEclipse and SDC users? Why should users be required to wait for updates to fall ONLY on a specific, locked in schedule? That's absurd! Genuitec releases updates as they are created, ensuring that our customers have the hot fixes and tool updates immediately.
We're happy to see Adobe make this shift and we're confident their customer's will quickly adapt to this model and appreciate the flexibility now provided to them. Cheers, Adobe!